9/14/2011

Ballsy people make me happy!

BUSINESS ZENSE: 
Imagine waking up in the morning. You are the head of product development at a huge international ice cream manufacturer. Everyone is depending on your next move - the new flavor of the month! Vanilla, strawberry, chocolate are all antique at this point. They are expecting revolutionary new thinking here! But you are not worried because you know deap inside you carry the answer everyone is looking for: Schweddy Balls!

I just looooooove the fact that someone actually had the ”balls” (no pun intended) to go into a meeting at Ben & Jerry's and present an idea like that and that it was actually approved!

"We've always been a company that has had a sense of humor," says Ben & Jerry's spokesman Sean Greenwood. Sometimes we spend time discussing serious business and other times "we just do fun."

Let’s fill this world with more ballsy people who are willing to step outside the box for a moment and have some fun! What might your contribution then be?

Love ya!
Trine

Here is the sketch that inspired the flavor:

3 comments:

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